Privacy Policy
Last updated 12 November 2026
This policy explains what personal data GTM Engineers (“we”, “us”) collects through gtmengineers.si and our Chrome extension, why, and what you can ask us to do with it. Questions: hello@gtmengineers.si.
What we collect
When you book a Systems Fit Call. Your name, work email, company website, and the areas you tick (for example “Lead follow-up”). We use your website’s domain as your company name.
When you email us. Whatever you include in your email.
When you visit. Our hosting provider records standard technical logs (IP address, browser, pages requested, time) to deliver and secure the site.
Analytics and advertising tags. They record how you use the site (pages, clicks, the ad or link that brought you here) and may set cookies. In the EU, the EEA, the UK, Switzerland, Brazil, Turkey and Quebec, they load only if you click Accept. Elsewhere they load when you visit, and you can turn them off at any time. See Cookies below. Our fonts are served from our own domain.
Why we use it
- To reply to your request, schedule the Fit Call and prepare for it, including looking at your website and public marketing presence. Legal basis: steps you ask us to take before a possible contract, and our legitimate interest in answering enquiries.
- To keep the site running and secure. Legal basis: legitimate interest.
- To measure how the site performs and to show and measure our ads on Google, Microsoft, LinkedIn, Meta and X (including retargeting), and to see which companies visit (Leadfeeder). Legal basis: in the EU, the EEA, the UK, Switzerland, Brazil, Turkey and Quebec, your consent, which you can withdraw at any time; elsewhere, our legitimate interest in measuring and promoting our business, and you can opt out at any time.
We do not sell your data, and we do not add you to a marketing list without asking.
Who processes it
- Cloudflare hosts this website and its technical logs.
- Booking requests are emailed to us through our email delivery provider and stored in our own application at app.gtmengineers.si and its hosting and database providers.
- Our email provider, when you email us.
- For analytics and advertising: Google (Tag Manager, Analytics and Ads), Microsoft (Clarity and Bing Ads), LinkedIn (Insight Tag), Meta (Pixel), X (Pixel) and Leadfeeder by Dealfront (company identification, data processed in the EU). For their own purposes they act as separate controllers under their privacy policies.
Some of these providers may process data outside your country, including in the United States. Where that happens, they use safeguards such as the EU Standard Contractual Clauses.
Cookies
In the EU, the EEA, the UK, Switzerland, Brazil, Turkey and Quebec, we only set non-essential cookies if you click Accept in the cookie banner. Elsewhere, they are set when you visit, and you can turn them off with Cookie settings in the site footer. They come from:
- Google Tag Manager, which loads the tags below.
- Google Analytics and Google Ads: site usage and ad measurement.
- LinkedIn Insight Tag: ad measurement and retargeting on LinkedIn.
- Microsoft Clarity: heatmaps and session replays that show how visitors use the page. Form fields are masked.
- Meta Pixel: ad measurement and retargeting on Facebook and Instagram.
- X Pixel: ad measurement and retargeting on X.
- Leadfeeder (by Dealfront): looks up which company a visit comes from, using the IP address. It shows us the company, not who you are.
These cookies typically last from a session up to two years, set by each provider. Your choice is stored in your browser. To change it or opt out, use Cookie settings in the site footer, or clear your browser’s site data.
How long we keep it
Booking requests and emails: up to 24 months after our last contact, unless we start working together (then for as long as the work and our legal obligations require). Technical logs: as long as our hosting provider keeps them, typically a few weeks.
Your rights
You can ask to see, correct, export or delete your data, object to how we use it, or restrict it. Email hello@gtmengineers.si and we’ll reply within 30 days. If you’re in the EU, EEA or UK, you can also complain to your data protection authority.
Chrome extension
Our extension, GTM Engineers: Save to swipe file, saves things you choose on the web into your swipe files in the GTM Engineers app (app.gtmengineers.si).
What it handles, only when you click it. The address and title of the page you are on, and, if you right-click, the text you selected, an image’s address or a link’s address. Plus the folder, note and tags you type. Before anything leaves your browser, it removes usernames, passwords and secret-looking parameters (such as tokens or keys) from addresses.
Where it goes. Only to the GTM Engineers app (or another app address you set in the extension’s options), which opens and shows you exactly what will be saved. Nothing is stored until you press Save there. It is then kept in your company’s workspace, visible to your team, until you delete it.
What it keeps in your browser. Your settings (the app address, your folder names and the last folder used), using Chrome’s sync storage, so they follow you to other Chrome browsers where you’re signed in.
What it never does. It doesn’t read pages in the background, your other tabs, browsing history, cookies, passwords or form fields. It has no analytics or tracking, and it doesn’t load code from elsewhere.
We don’t sell this data, use it for advertising, or share it with anyone except the providers that host the app. We don’t use it to decide creditworthiness or for lending. Our use of information received from Chrome APIs adheres to the Chrome Web Store User Data Policy, including the Limited Use requirements.
To delete what you saved, remove it in Swipe files, uninstall the extension to clear its settings, or email hello@gtmengineers.si. Your rights over your data are described in our Privacy Policy.
Client data
When we build a system for a client, data inside that client’s tools (CRM, ads, analytics) is handled under our agreement with that client, including a Data Processing Addendum on request. Apart from the Chrome extension above, this policy covers only this website.
Changes
If we change this policy, we’ll update the date at the top of this page.